How to Talk to Millennials about Long Term Care
Millennials grew up with technology and were the creators of Google, Facebook, and Instagram. So what do these tech savvy consumers need to think about when it comes to Long Term Care Insurance? Millennials are a planning focused generation which makes them an excellent market for long term care. According to a recent study done by financial experts, 69 percent of millennials agreed that the burden of providing LTC for parents or grandparents will fall on them. This lead to 56 percent of millennials believing they personally will plan for LTC better than previous generations, mainly because they are more[…]